Hi, i'm Anirban
Pssst that's pronounced
On-Ear-Ban
Hi, i'm Anirban
Pssst that's pronounced
On-Ear-Ban
About Me
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Who am I?
A Mancunian living in London. An innovative and empathetic business leader with over two decades of experience driving digital marketing success for global organizations. My leadership style blends entrepreneurial creativity with strategic execution, enabling me to build and lead high-performing teams that consistently exceed targets and goals.
I have a proven track record of managing media partners, brands, and agencies while working seamlessly with cross-functional teams to deliver impactful campaigns. My extensive experience in fostering partnerships and collaborations, combined with my ability to lead workshops and speak at large events, allows me to inspire and guide teams toward success across diverse industries and platforms.
I'm also a fully accredited meditation teacher and ran a successful mental well-being company whilst looking after elderly parents.
Experience
I’ve had the privilege of leading digital marketing strategies for some of the world’s biggest tech companies, including Nokia, Adobe, Salesforce, and AOL, as well as working with disruptive start-ups like Last.fm and Dynamic Signal. This diverse experience has allowed me to collaborate with major global brands, see below.
I’ve partnered closely with top media agencies, including Carat, Wunderman, Y&R (WPP), and Digitas (Publicis), often working in-house to deliver impactful campaigns. My extensive martech expertise, combined with strong analytical skills, allows me to leverage data to inform better marketing decisions and optimize performance. With a unique blend of experience across both corporate giants and innovative start-ups, I bring unmatched expertise in global digital marketing.
things not on my CV
Leadership Skills
Personal Interests
Leadership Skills
I am really good at listening to people. I like to believe that it's a key skill of my leadership style. Acute listening allows me to understand and empathise better with team members and collaborators.
By creating an environment where individuals feel heard and valued, I foster trust and
open communication, which leads to stronger collabor
I am really good at listening to people. I like to believe that it's a key skill of my leadership style. Acute listening allows me to understand and empathise better with team members and collaborators.
By creating an environment where individuals feel heard and valued, I foster trust and
open communication, which leads to stronger collaboration and more innovative problem-solving.
Being a good listener also allows me to anticipate challenges, address concerns proactively, and tailor my leadership approach to coach each team member's strengths, ultimately driving higher engagement and better outcomes.
Emotional Skills
Personal Interests
Leadership Skills
My empathetic leadership style fosters open communication, ensuring that all voices are heard and valued. I have a proven ability to bring together cross-functional teams, aligning stakeholders from different departments to achieve shared goals.
I excel in building strong, collaborative relationships across diverse teams, both technical an
My empathetic leadership style fosters open communication, ensuring that all voices are heard and valued. I have a proven ability to bring together cross-functional teams, aligning stakeholders from different departments to achieve shared goals.
I excel in building strong, collaborative relationships across diverse teams, both technical and business-oriented.
Whether working with engineers, marketers, or executives, I thrive in highly matrixed environments, driving collaboration to deliver innovative, data-driven solutions.
My high emotional intelligence allows me to navigate complex organizational dynamics, ensuring productive teamwork and successful project outcomes.
Personal Interests
Personal Interests
Personal Interests
I am a fully accredited meditation teacher running classes, courses and workshops privately for individuals and corporate clients. I also run after school clubs for primary school children (7-11yrs) called the Mindful Strengths Club teaching mindfulness meditation and strengths awareness.
I have co-authored a children's workbook called Tru
I am a fully accredited meditation teacher running classes, courses and workshops privately for individuals and corporate clients. I also run after school clubs for primary school children (7-11yrs) called the Mindful Strengths Club teaching mindfulness meditation and strengths awareness.
I have co-authored a children's workbook called True Colours Thru Strengths. Based on the Science of Positive Psychology.
I am a yoga practitioner having learned from my dad at a very young age.
I am a keen snowboarder and have been riding mountains around the world for over 25 years.
I also love gardening, cooking and a bit of DIY too.
Brands I've worked with
